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Our mission is simple: to give industry leaders a real-time pulse of the market, helping you validate assumptions, strengthen customer relationships, and make smarter, faster decisions with confidence. It includes:

Newsletters

  • Pulse: A concise weekly overview of industry news and why it matters to downstream aluminum.
  • Final Thoughts: In-depth perspectives offering context, analysis, and takeaways on major developments shaping market decisions. 
  • Round-up: A monthly snapshot of key market drivers and emerging trends across the aluminum value chain.

Market Sentiment / Data

  • Peer Sentiment: Exclusive insights into buyer and distributor sentiment, drawn from regular surveys across the aluminum value chain. 
  • Operational Trends: Lead times, capacity utilization, and trade flows captured through direct market engagement. 
  • Actionable Signals:  Designed to help you validate assumptions, benchmark performance, and anticipate shifts before they hit

Events, Webinars & Training

  • Events: In-person events that bring together leaders across the value chain to discuss trends, risks, and opportunities. 
  • Webinars: Timely discussions on market shifts, featuring industry leaders and experts giving you a sharper, more complete view of downstream and beyond 
  • Training: Cost and time effective coaching from the most respected aluminum brand in the industry – CRU 

The Team

Michael Cowden, Editor-in-Chief

Editor-in-Chief of CRU’s Communities, including Steel Market Update and Aluminum Market Update

Greg Wittbecker, Senior Advisor

Veteran aluminum executive Greg brings over 40 years of leadership experience… 

Nicholas Bell, Senior Editor

Nicholas brings over half a decade of experience covering metals… 

Stephanie Ritenbaugh, Reporter

Stephanie is an experienced business journalist …  

More details on our team and contributors